Monday, 4 May 2009

Value chain transformation

This model illustrates some of the new features for modeling situations in Southbeach 0.9(Beta imminent). The model also illustrates a situation common in business. Here, a supply chain is represented, comprising parts manufactured by supply chain partners, contributing to a final legacy product. This product, and its supply chain, is owned by the supply chain leader. Way down the chain, a contract manufacturer of parts is aware of an innovation that can lead to a new product. In effect, a part is transformed. If this innovation were released on the market, the emcumbant supply chain would be de-stabilized. A choice (diamond) has opened up in the marketplace and is being driven by the two forces operating.

Thus, the supply chain leader has foreseen this and interjected a patent fence to counteract the transformation occuring (or at least to retrade its emergence in the marketplace).

This model also shows one of the new drawing tools in Southbeach. Lines, boxes, circles, pologons can now be drawn in solid, dashed and filled.

No comments: